Ideacodes - San Francisco

Ideacodes worked with Honk on the original design and UI for their private beta release. Honk is a social platform for car shoppers that gathers and shares opinions and insights from like-minded people to make the process of discovering cars simple, social, and most of all, fun. Powering Honk’s search tool is a social recommendation engine that analyzes opinion and profile data from hundreds of thousands of new car buyers from diverse backgrounds. The result is a unique set of data that allows consumers to search for vehicles based on who they are as an individual, not just the vehicle’s body type, price, and fuel economy.